Mr. Richard Maswili Profile

Master of Science in Business Administration B.A., Public Administration (Punjab University, India), MBA Marketing (Vikram University, India).

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Mr. Richard Maswili

Master of Science in Business Administration B.A., Public Administration (Punjab University, India), MBA Marketing (Vikram University, India).

Daystar University

1

Publications

4

Activities

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Name: Mr. Richard Maswili
Mobile: +254 709 972 000
E-mail: rmaswili@daystar.ac.ke
Website: None
Updated: 03 Jul, 2023
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About

I have been college tutor in several colleges including Oshwal college, Board Member of governor in Mbuani Secondary school, Deacon Gospel Centers, Chairman Daystar Multi-purpose, I also served in recruitment and marketing of Daystar University. Head of Commerce Department Daystar University  and my role was to provide academic leadership, spiritual and professional leadership to the department faculty, organized local, regional and international trips to various countries at least 25. Now serving as chairperson Senior Staff representative in senate and other various forums

Academic Qualification

MBA-Marketing: 1994-1996 Vikram University
B.A. in Public Administration: 1991-1994 Punjab University
Teaches

Marketing Management, International Business Management, International Marketing, Strategic Marketing, Services Marketing, Principle of Marketing.

Relevant Links
Publications
J
Journals

Maswili (2016) The effect of strategic advertising on consumer brand loyalty: A case of Britam Asset Managers Limited, Nairobi, Kenya.
Published2016
Link:

Activities
W
Workshops

Published2009

(2009) The Inter University Council of East Africa Business Cluster Workshop, Entebbe, Uganda

Published2008

(2008) Workshop for Chairs of Departments and Internal Quality Assurance Officers, Nairobi, Kenya.

C
Conferences

Published2014

(2014) Next Level Leadership Conference at Nairobi Gospel Centers International Workshop

Published2009

( 2009) Invited to SIFE Kenya 3 Year Strategic Plan Launch, 27th November 2009 Conferences

Research Interests

Competitiveness, Marketing Capabilities, Global, Innovation & entrepreneurial

 Influence of Marketing Capabilities on International Competitiveness in Diverse Global Industries: A Case of Selected Global Market Leaders in Nairobi, Kenya.  Not funded.

Study at Daystar